book marketing success 04 - 7 book marketing case studies and other lessons learned by Shelley Hitz

Author:Shelley Hitz [Hitz, Shelley]
Language: eng
Format: epub
Publisher: Body and Soul Publishing
Published: 2013-11-19T00:00:00+00:00

We had a total of almost 50 sales in the 3 day book launch. I believe it was a success primarily because we offered a bonus that was valuable and had already built a targeted list of subscribers.

OTHER LESSONS LEARNED

I have been publishing and marketing my books since 2008. Over the years, I have learned many marketing lessons. I will share a few of these “lessons learned” with you in this next section.

WHAT NOT TO POST WHEN MARKETING YOUR BOOK: 8 COMMON MISTAKES TO AVOID

I am sure many of you have heard of the popular TV show, “What Not to Wear.” Well, in this blog post, I am not going to cover fashion, but instead I will be focusing on what NOT to post when marketing your book on social media. The idea for this post came while I was on Facebook one day. I am in a lot of Facebook groups for networking and marketing purposes and I see the craziest things posted within these groups. Unfortunately, many authors are pushing, pushing, pushing their books on social media instead of engaging their readers and pulling them in.

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